NIKE OASIS
PROVIDING A CALM FOR NIKE INFLUENCERS BEFORE THE STORM OF NYFW 2023
We partnered with Nike for their New York Fashion Week events and activations for VIP, influencers, athletes, and press. We started the week of programming with day 1 at The Well and provided various meditation and spa treatments to provide an Oasis to rest and recharge.
For days 2 and 3, we programmed out more instructor-led activities to help our catalysts move their bodies, as well as creating a desert atmosphere in the gifting suite, where we left no detail unturned. We designed and fabricated a one of a kind custom sand table with a self-sustaining zen garden in the center which digitally transcribed the tenants of Nike.
