The Ask - Transform a hot yoga studio in Bayside, Queens, into a functioning retail space to display three distinct products: the Kith x Marvel exclusive comic book, a collection of vintage Spider-Man memorabilia, and the Kith x Marvel apparel collection.

Working with both Kith and Marvel, we produced a 3 day pop-up in Queens that paid homage to the birthplace of both Peter Parker and Ronnie Fieg, the founder of Kith. We converted a hot yoga studio into a multi-room retail space, recreating a classic Queens bodega in front, complete with a Kith treats activation and a Coca-Cola machine speakeasy door which led to a memorabilia room and functional apparel shop in the back, hosting the exclusive collection.