NIKE BREATH
FLOW & GO
BRINGING COMFORT AND ZEN TO CALIFORNIA CAMPUSES
USC and UCLA invited Nike to campus to give SoCal college students early access to their new comfort-focused, size-inclusive Zenvy leggings. Kindred worked with both Nike and the universities to construct all aspects of this two day activation. We built custom product display fixtures, sourced local eats and programmed a lineup of body and mind-focused classes, including sound healing sessions and a Nike Run Club run. While it was not a requirement, we felt it was in the spirit of the event to execute in a 100% sustainable way, with all materials recycled or donated at its conclusion.